SMMT Electrified 2023

Animation
Content
Event

We were commissioned to create a film to show at SMMT Electrified at QE11 Centre in Westminster in September 2023 to share the latest innovations in the sector as we move towards a zero emission future. We filmed industry leaders and innovators such as Mahle, Cummins, Protean and Intelligent Energy and created bespoke animation to demonstrate the latest figures in models, ratio of charging points and investment. We also used a drone to film SMMT events at Millbrook Proving Ground to add more cinematic touches to the final film.

More than £10.8bn has been invested in British electric car, van, bus, truck and battery production since 2011. More than a billion pounds for every year of the first electric decade, creating jobs and wealth across the country. As part of the SMMT Electrified event in March 2022 we created a film that launched the event and a series of animations for use on social to show progress that has been made over the last year and also capture what needs to be done particularly with regards to charging infrastructure.

electrifiedstill